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Objective
To secure an account service position that will utilize my skills and education
Skills
Microsoft Office programs, Adobe CS2 programs, presentation development, research
Experience
KING ADVERTISING ...__________ Overland Park, KS ...__________ Aug 2005-Sept 2006
Small, full-service advertising agency specializing in B2B and B2C
Account Executive (reason for seeking new opportunity: company closing)
· Defined goals, set objectives, and developed plans that address each client's needs
· Implemented short-term and long-term marketing and advertising plans for clients
· Communicated consistently with client with throughout the marketing process
· Created/redesigned clients' Web site to help expand communication with target audience
· Designed logos and advertising/marketing pieces that created and maintained a consistent visual appeal for our clients wrote text for those pieces
· Worked with vendors to obtain quotes and print promotional material such as business cards, flyers, coffee mugs, etc.
· Worked with freelance creative, photographers, and production engineer
· Wrote and distributed press releases, arranged public speaking events, and utilized other public relations tools, to increase brand
awareness to target audiences
· Designed and maintained King Advertising Web site
· Provided weekly status update for all accounts
· Trained and coached interns
· Clients: mortgage company, placement agency, law firm, heating and cooling company, senior care company.
ACG PUBLISHING a Division of Allen Press, Inc ...__________ Lawrence,KS ...__________ Aug 2005-Aug 2006
Publishing company, that publishes and markets scientific, technical, and medical journals
Marketing Manager (reason for seeking new opportunity: no room for growth)
· Developed and implemented marketing plan for my journal accounts
· Developed and tracked budget for each journal account
· Wrote copy for promotional pieces and worked with design team to develop pieces
· Prepared quarterly status reports for publishers and clients
Education
University of KansasLawrence,KS...__________ Graduated 2004
Bachelor of Science in Strategic Communications,
Relevant coursework:
Strategic Campaigns, Market & Media Research, Message Development, Sales Strategy, Principles of Advertising, Ethics and the Media
Emphasis in Fine Arts, Minor in Sociology
JohnsonCounty Community College Overland Park,KS ...__________ Graduated 2001
Associate of Arts
Activities
KANSAS CITY AD CLUB
Battle of the Band and Art of the Deal Creative committee member