iAnalytics:  Vision and Value Proposition

 

Introduction

Vision and Value Proposition

****

Vision and Value Proposition:

The Vision

Value Proposition

****

The Vision

The vision of iAnalytics is to create a holistic view of an organisation which informs strategic, management and operational decisions. This is achieved by creating analytical environments that address the four key performance domains of a company:

 

* Customer Performance

* Financial Performance 

* Human Resource Performance

* Supply Chain Performance

 

iAnalytics provides a framework to assess the performance of these four domains both separately and in relationship to one another.

 

* Customer Analytics

o          Customer churn analysis

o          Market share analysis

o          Customer behaviour analysis

o          Customer satisfaction

* Financial Analytics

o          Risk analysis

o          Tax analysis

o          Shareholder value analysis

* Supply Chain Analytics

o          Process control analysis

o          Throughout analysis

* Human Resource Analytics

o          Retention analysis

o          Disability analysis

o          Employee satisfaction analysis

 

Note: the analytics that appear in the highlights are examples only

 

Analytics across domains: Two-fold intersections

Within an organisation, business questions are asked that require analytics spanning multiple performance domains. The following illustrates some of the sample analytics that require integration across two domains.

E.g. Customer Analytics & Financial Analytics

Product pricing analysis, Customer lifetime value analysis, Customer acquisition cost analysis, Hedging analysis.

 

Analytics across domains: Three-fold intersections

Within an organisation, business questions are asked that require analytics spanning multiple performance domains. The following illustrates some of the sample analytics that require integration across three domains.

E.g. Customer Analytics & Financial Analytics & Human Resource Analytics

Profitability per Partner, Incentive compensation per salesman

 

Analytics across domains: Four-fold intersection

Within an organisation, business questions are asked that require analytics spanning multiple performance domains. The following illustrates some of the sample analytics that require integration across four domains.

E.g. Four-fold intersection

Balanced Scorecard, Customer Lifetime Value

****

Value Proposition

The purchasers of iAnalytics are executive communities (CFO, CEO, CIO, COO, VP Marketing, and VP HR). The key value drivers in their purchase decision are to:

* Serve as a foundation for e-Business

o          iAnalytics is a required element to realise revenue and efficiency goals of an e-Business strategy

* Close the value gap

o          Model drivers of value and manage the drivers

o          Convert analytic information into value creating action

* Improve focus and understanding of core business

o          Link strategy to responsibility

o          Eliminate data overload by identifying key drivers and predictors

o          Drive information and analytic needs by role

* Increase organisational responsiveness and agility

o          Respond to demand for speed 

o          Reduce manual data gathering

o          Build dynamic analytics based on events versus results

o          Recognise analytic need as a corporate not functional issue

* Maximise information and analytic investments 

o          Realise benefits of existing investments e.g. ERP and Data Warehousing

o          Prioritise analytic investments to achieve maximum benefit

****

Home  | Introduction | Vision and Value Proposition

 

Updated on June 3, 2003

 

© Copyright 2003 Allan Low. All rights reserved. Reproduction of this Web Site, in whole or in part, in any form or medium without express written permission from the author is prohibited.

 

1