Down The Wire Some snippets of goss i've heard around the traps... Apple Data Detectors
Cyberdog is dead, it got hit by a speeding OpenDoc making a hasty exit from 1 Infinite Loop. It's a pity really as it was an excellent idea. I think its problem stemmed from too much too soon. Yes Apple is an inovator and minister bonding technology with people, but sometimes jumping evolutionary steps on the way. Apple Woo's Customers With Trade In's Apple Centres Nationwide (Australian... unsure about the rest of the world)have started a campaign to entice computer users of any description to purchase one of a selected range of Apple computers. Apple is offering A$500 trade in on any working computer higher than a 386 or a Mac Classic, with keyboard and monitor etc. (please correct me if I got the requirements wrong) Jobs Reveals New Campaign ![]() Steve Jobs (Apple Interim CEO) recently declared the beginning of a new advertising campaign, the theme of which being "Think Different" Recently I saw another Apple advertisement in a popular U.S. Mac Mag (alas not in the wild). It was for Mac OS8 and the caption was, "An Operating System so advanved it could only come from Apple (Or did it?)". Behind the caption is an image of a UFO with its traction beamed on the Mac OS8 package. I found this ad quite interesting, trying to work out what it was implying.
If the answer was a) because of b) er... I think Apple should get a more up to date advertising mob. If the answer was c) I think it's pretty funny, but leaves the reader (well me anyway) speculating if it may have been a). If it was just a) I think the marketing dept must re-evaluate the age of its target audience. Anyway an ad's an ad and is usually forgotten when the page is turned, but it's left me re-evaluating my own inteligence.   Anyone wishing to shed a little light on my confusion is most welcome to. Power Purchase
Mac Server Cracked By Aussie It seems Australians can do things other than drink beer and eat Vegimite. Recently "Starfire" (the name the hacker went by) won the Crack a Mac contest in which entrants attempt to break into Mac Web Servers in order for the Software companies to find the flaws in, and improve their products. Mac Spawn Spawn...the movie that is. Seen it? Done on Macs. Unrelated News Party of Five, a vice of mine: Bailey finally gets it on with Kali. Lucky Pri... Lad. If he wouldn't, well... Unemployed student going cheap! New FreePPP Rockstar Studios, the Gurus that brought us FreePPP (whose talents and expertise in simplicity, Apple would have better off buying than Power Computing) have released FreePPP 2.6. Rockstar boast a 30% improvement in throughput over version 2.5. (Haven't tested it yet as my Modem died on me again last week.) Ad Sighting This month I saw an Apple advertisement for the Black Performa in the Computer section of the Classified Ads in the Sydney Morning Herald. Maybe there'll be another one next year. Good work Apple. But be carefull, you don't create too much hype. |
The news and info contained herein are a mixture of my own discoveries and occasionally by reading tons of Mac and Technology related Publications from all over the place, as well as the Newspaper and gossip from friends. If any publication feels that my views and points of view too closely resemble their own, and they take offense to a lowly student evangelizing the Macintosh platform, please contact me and i'll consider removing the marketshare stealing portion
the assorted
ramblings of
Torsten Baumann
tgbauman@acs.itd.uts.edu.au - greystoke76@hotmail.com
Created & Maintained by Torsten Baumann, Copyright 1997
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