Innovation and new products is a essential part of the company's future. This should not only be the task of the upper management.

Therefore we ask

To give your thoughts into the process of innovation and play an active role in it.

As a market leader in the breakfast cereal market, we produce a wide variety of products with superior quality for our customers. We should benefit from our high level of knowledge in this sector in the future to satisfy customer needs.

 To maintain this standard, we should strengthen our market share with new products. One of this products could arise out of your idea when you join the competition.

 Ask friends and family members about our products and try to find a solution for their needs and wants by bringing in your knowledge about the company. Come up with your product for the breakfast market of the future.

 The reward for your efforts is a premium of £ 500 when the product gets launched in the market.

 So - Don't hesitate and become an inventor for our all future.

All information will be treated with respect and discretion.

General information:

Where can I get a form ? Ask the secretary form your next superior for a copy.

When do I have to file my suggestion in ? The closing day is in two weeks (14.05.97)

Where can I file my suggestion in ? Use the mailboxes for the cost-saving ideas.

Where can I get additional information ? An additional leaflet is issued with detailed information.